Economy boosted by Trace event

Published 12:00 am Tuesday, May 31, 2005

Saturday’s Natchez Trace opening on Liberty Road saw more than an array of fancy dress attire.

Natchez was hit with an economic increase from bed and breakfast accommodations to tourism souvenirs. The Natchez Trace opening has residents and business owners hoping this weekend’s impact is a reflection to what they will see in the future.

&uot;All the rooms were sold out,&uot; said Rene Adams of Dunleith Historic Inn. Adams foresees the Trace’s exposure as a lure to bring a diverse group of travelers to Natchez.

Email newsletter signup

&uot;Motorcycle campers to high end B and B’s will see an economic impact because of the Trace,&uot; she said.

The Natchez Visitor and Reception Center also saw a significant increase in its sales due to the event.

Walter Tipton, director of tourism for the City of Natchez, said average bus tour ticket sales recently have been around 300, but on Saturday around 600 were sold.

Tipton envisions an opportunity to partner with larger communities in relationship with the Trace.

&uot;One of the greatest benefits (of the Natchez Trace), it’s a beautiful gateway to our community,&uot; he said.

Tipton wants to find cross marketing ties with other tourist towns to attract visitors to Natchez during their travel through the South. One of his visions involves connecting Nashville’s rich music heritage to the Natchez Trace by giving tourists a chance to explore the marvels of the South by traveling on the Trace.

&uot;It will definitely make the ride through Natchez more appealing,&uot; said Laura Godfrey, director of the Natchez-Adams County Chamber of Commerce.

Godfrey proclaimed the Trace as a definite positive addition to the town.

Though Tipton said he could not put a number on the overall increase due to the Trace opening, he predicts a 5 percent increase in tourism.

&uot;I saw a lot of places where that event really boosted our exposure,&uot; he said.